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How do I know when a logo is the "right" one for my business?

Does it say to potential customers what you want to say?

Does it create an intangible impression of your business that you want?

Does it reflect what you do in some way? Or does it reflect the name of your business?

Do you feel comfortable with the overall look and feel of the logo?

Remember that this may be the first impression that your potential customer may have of you. Don't talk yourself into something that you don't feel comfortable with using.

Will it look good in all applications that you intend to use it in or will the fine details fill in when it is reduced in size?

Billboard or Business Store Front Signage

Business Card or Letterhead


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